Econ

Alternative Strategy To deal with the internal and the external environment, Olympus brook come apart some alternative strategies for tackling this problem. It could be done with SWOT matrix as shown in the following table: | Strengths| Weaknesses| Opportunities| SO strategiesGenerate strategies hither that use strengths to take improvement of opportunities| WO strategiesGenerate strategies here that take advantage of opportunities by overcoming weaknesses.| Threats| ST StrategiesGenerate strategies here that use strengths to invalidate threats. | WT strategiesGenerate strategies here that slander weaknesses and avoid threats.| Strength-Opportunity strategies: Since Olympus is the grocery store leader of the medical system industry, the alliance has competitive advantages in manufacturing, operation and marketing. When the opportunity of expending of endoscopy market aroused, Olympus butt joint expand the business in the area which is necessity for the endoscopy. For example, Olympus can expand their business in the countries require victor medical equipment. Also, they can provide quality camera and lens system with lower price through mass production. Strength-Threat strategies: Olympus Corporate has a wide range of globalization distribution network and operates in four major geographical areas.

Despite the fact that US and other European countries are still suffering from the sparing downturn, it may cause Olympus a financial loss in those areas. Thus, wide range of globalization network can avoid them from making losses in some specific area, i.e. Olympus can implement the system to shift their resources from the area have soaring economic depression to the area with a rapid economic growth. Other than that, Olympus can execute the market segmentation strategy to divide the market in to different parts. Then they can focus on the segment which is marketable. Weakness-Opportunity strategies: According to the financial highlight of Olympus, the data shows that... If you want to get a full essay, coiffure it on our website: Orderessay

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