Tiffany Swot

Case #22: Tiffany & Co. I.) SWOT Analysis Strengths: -Positive brand trope - assortment of harvest- sentence offerings -Strong financial position (good liquidity, not in addition levered, increasing profits, etc.) -Effective inventory management -Knowledgeable sales peal (within confederacy operated stores) -Multiple sales/distribution channels -Exclusive licensing agreements with reckon jewelry designers Weaknesses: -Too reliant (79% of total sales) on the charming jewelry product line -International crystalize sales slight than domestic net sales despite more internationalistic stores -Weak use of repute sponsors Opportunities: -Potential for growth in emerging markets (Brazil, China, Canada) -strategic partnerships with mining companies to facilitate sign on overall costs -Growing acceptance of internet shopping blow help them globally expand without building physical stores in opposite countries Threats: -Global economic downturn go away d ress the convey for high-end luxury goods -Increased competition from various competitors -Reliant on a resource (diamonds) which can fluctuate in footing and accessibility -Environmental regulation that would affect their production/supply processes II.

) Strategic Recommendations base on the SWOT analysis, I would make a few strategic recommendations to Tiffany. Besides, improving international sales, which I will predict later, I think it is critical for Tiffany to actively test chore partners alike(p) Aber Partners. This relationship has proved to be happy for Tiffany, as it allowed them to secure their future diamond needs in Canada by Aber and make the production p rocess more efficient. launching into par! tnerships like this should be explored throughout the world as it gives the company a distinct advantage over the competition, and it ensures that the company can instruction its costs and focus their efforts on their differentiation strategy. The little time Tiffany has to worry about issues like their ability to acquire...If you desire to go away a full essay, order it on our website: OrderEssay.net

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